
Blog
Industry insights and best practices.
Inside The Frame :: Mastering Merge Field Codes
February 5, 2025
Welcome to our Feb episode of Inside The Frame! 🎉 This session we dive into AFrame’s merge field codes—the Read more...
Inside The Frame :: Starting the Year Right!
January 8, 2025
Welcome to the first episode of Inside The Frame! 🎉 This session is all about starting the year strong and Read more...
Feature Update :: Parent/Child Tasks // Due Date Formulas
November 14, 2024
Hello, AFramers! We've made a small but substantial change to the way parent/child Tasks work. With this new update, Read more...
Feature Update :: Search By Phone/Email, Merge Field Codes, Email Layouts, Custom Field Exports
November 4, 2024
Hello, AFramers! We've made several small updates that we wanted to make you aware of. We now offer enhanced Read more...
Feature Update :: Auto-Attach Files to Email Templates
October 15, 2024
Hello, AFramers! We're excited to share a new feature that makes email templates even more powerful. Now, you can Read more...
Feature Update :: New Email Integration (Action Required)
September 23, 2024
We are excited to announce that we have upgraded our email integration to a more efficient & reliable backend. In Read more...
Top 5 Strategies for Email Management
July 29, 2024
In the real estate industry, email is an essential tool for communication, client management, and transaction Read more...
How to Become Indispensable to Your Agents
July 15, 2024
In the ever-evolving world of real estate, transaction coordinators play a pivotal role in ensuring seamless operations Read more...
Feature Update :: Removal of AFrame “Backup” Email Sender
July 8, 2024
An important note regarding changes to our email sending process: Previously, if an email failed to send due to an Read more...
Feature Update :: Colors 🎨
May 23, 2024
Hello, AFramers! We are thrilled to show off a new feature that enables you to assign colors to tasks, Read more...
Feature Update :: Omitting Tasks (and Green Check Marks)
May 13, 2024
Hello, AFramers! I wanted to give you a quick update on a new feature we've implemented. Now, you can omit tasks Read more...
Feature Update :: Zapier & Intake Forms
April 26, 2024
We are happy to announce that intake forms are finally here! This new feature allows you to create an intake form via Read more...
Feature Update :: Team Members & Associated Contacts
April 4, 2024
We are excited to announce that (finally) each Team Member (standard users & managed agents) has an associated Read more...
Feature Update :: Combine PDFs, Dates Widget Times, Show/Hide Completed Items in Calendar
January 11, 2024
Hello AFramers! We've got some fun little updates for you today... One of them is the Combine PDFs feature, which Read more...
Feature Update :: Custom Fields
December 22, 2023
Custom Fields are here! Take a sneak peek into our latest feature: Custom Transaction Fields. Now you have the power Read more...
Feature Update :: Task (and Attachment) Notes
November 9, 2023
We're excited to introduce a brand-new feature: Task Notes. With this addition, you can effortlessly attach notes to Read more...
Feature Update :: Parent/Child Tasks
October 4, 2023
We are excited to announce that Parent/Child Tasks are finally here! You now have the ability to auto-adjust Task due Read more...
Feature Update :: Dual-sided Transactions
August 31, 2023
We are excited to announce that we have completed the dual-sided feature for transactions! Now, if you represent both Read more...
New Videos Available on YouTube
June 26, 2023
We have some fantastic news for you! Our YouTube channel is now loaded with brand new videos to assist you with your Read more...
Feature Update :: Multiple Email Signatures & Additional Email Settings
May 27, 2023
You can now setup multiple email signatures for every user in your account. This is great for those that want custom Read more...
How to Set Your Rates in your TC Business
May 4, 2023
The demand for real estate transaction coordinators is higher than ever. More and more agents are seeing how useful it Read more...
Feature Update :: Calendar Invites for Transaction Dates
April 12, 2023
You can now send Calendar Invites directly from an AFrame Transaction. Previously, you could only provide calendar Read more...
Feature Update :: Agent Portal // Closed Transactions
March 18, 2023
The Agent Portals now show closed transactions! You can also choose to show/hide any closed status by toggling them Read more...
Feature Update :: New Contact & Transaction Fields, Task Auto-Adjusting Due Date “Bug”
February 23, 2023
We've added some new fields to the Contact and Transaction pages and fixed a "bug" in the way modified due dates work Read more...
Slow Period? Revamp Your Business for Growth
February 20, 2023
Just like the weather, businesses go through seasonal changes. The good news is that there is no bad season! Although Read more...
Feature Update :: Custom Date Formats for Merge Field Codes & Copy Transaction Address Button
February 17, 2023
Here's another quick update on some features regarding custom date formats and copy to clipboard... You can now Read more...
Staying Organized = Keys to Success for TCs
February 15, 2023
Transaction Coordinators can multitask with the best of them. Keeping agents and transactions on schedule, running your Read more...
Feature Update :: Date Template Stacking, All Day Reminders, $FirstNames, Buyer/Seller Calendar Feed
February 10, 2023
We've made several smaller updates this week that we hope many of you will find helpful! Specifically, we have... Read more...
Generate Referrals and Repeat Deals With the Best CRM for Realtors
February 1, 2023
Once you’ve mastered a process for capturing leads and you have a large database of prospects, how do you keep them Read more...
Feature Update :: Text Highlight in Editor
January 20, 2023
We've updated the email/letter editor to allow you to highlight text. This is great for calling out important Read more...
5 Steps for Transaction Coordinators To Set And Meet Goals
January 18, 2023
We all have the best intentions when we set goals. But setting goals is the easy part. Achieving them is harder, Read more...
Feature Update :: Time Zones
January 17, 2023
Excited to show off some new features as it relates to Time Zones. You can now set Time Zones for transactions and Read more...
Feature Update :: Task Template Imports
January 14, 2023
You can now import Task Templates from a spreadsheet. This should be especially helpful for those new to AFrame coming Read more...
Feature Update :: Agent Portal
January 2, 2023
We are excited to announce our new Agent Portal! You can now easily keep your agents in the loop on all transaction Read more...
Feature Update :: Terminate Contract
December 30, 2022
We've expanded the Terminate Contract feature to give you more options when resetting an "under contract" transaction. Read more...
Feature Update :: Closing Dates
December 29, 2022
We've updated the way Closing Dates work for Transactions. You can now enter a date, time, and location - just like you Read more...
5 Tasks Successful Transaction Managers Must Master
September 14, 2022
Transaction management goes far beyond document tracking. Transaction managers need to excel at a variety of tasks, Read more...
Real Estate Lead Generation to Grow Your CRM Database
September 14, 2022
Real estate is a people business above all else. Taking this one step further, it’s about relationships – Read more...
Simplify Transaction Management to Save Time
September 7, 2022
Managing transactions is a key part of being a realtor, and it’s also one of the more time-consuming aspects of the Read more...
Why Real Estate Clients Switch Agents – and How to Stop Them from Leaving
August 4, 2022
It happens to the best of us — a real estate client leaves for another agent, leaving the realtor wondering what they Read more...
3 Habits of Successful Real Estate Agents
June 1, 2022
Success is often associated with huge, sweeping wins. But for most people, small habits add up to big gains. This is Read more...
4 New Challenges Real Estate Agents Face (And How A Real Estate Agent CRM Can Help)
May 17, 2022
A career in real estate is exciting and rewarding, but the profession is also filled with challenges that can be Read more...
Connecting with Clients: The Value Of A Real Estate CRM
May 4, 2022
Communication is key to a successful real estate business. This means reaching out to prospects, staying connected with Read more...
How to Warm Up to Cold-Calling for Realtors
April 27, 2022
It’s a task that usually doesn’t inspire much enthusiasm among real estate agents. When ranking the fun and Read more...
Why You Shouldn’t Reinvent the Wheel for Each Real Estate Transaction
April 15, 2022
Put transaction management on autopilot with a CRM designed for realtors. Professional real estate agents know that Read more...
4 Must-Have Real Estate CRM Features for Long Term Success
March 10, 2022
Selecting a CRM for real estate professionals that grows your business and gives great customer service is key for Read more...
Marketing to your Center of Influence: Email Open Rates
February 5, 2022
You’ve heard it before: Email marketing is one of the best ways for realtors to stay connected with existing clients Read more...
5 Reasons Why You Need a Real Estate CRM with Transaction Management
December 29, 2021
If you are in the residential real estate business, you probably already use some type of real estate CRM software. But Read more...
4 Ways to Engage Sellers & Keep Them Happy (With Your Real Estate CRM)
January 6, 2021
Top agents know that real estate is a contact sport and a steady stream of communication with your sellers is key — Read more...
What is a T/CRM?
August 20, 2020
You've heard the term CRM, but what the heck is a T/CRM - and why should I care? There is no shortage of CRMs out Read more...